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China becomes world’s largest market for Android phones
December 20, 2012, 9:16 am

An Android operated smartphone. [Getty Images]

An Android operated smartphone. [Getty Images]

New data from a research report by UK market analyst Informa Telecoms and Media says China is now the world’s biggest market for Android powered phones.

The US is second in the list of top markets for Android smartphones.

Malik Saadi, principal analyst at Informa Telecoms & Media says the growth in this market is a result of consumers wanting more advanced technology.

“Despite the economic downturn, the global smartphone market is enjoying healthy growth and consumers are actually spending more to acquire more technologically-advanced devices”, said Saadi.

“It is estimated that around 786 million smartphone devices were sold in 2012 (including the devices powered by non-certified variants of Android that are proliferating in China), which is 45% more than the total number of smartphones sold in 2011,” he added.

With a year on year growth of 85 per cent in 2012, China is the biggest smartphone market in the world.

Of China’s total smartphone market, Apple accounts for a meager five per cent.

The edge lies with strong domestic brands for now as they cater to the consumer from the semi-urban, rural areas of a growing China.

The BRICS Post